This privacy policy covers the processing of personal data that we collect or that you provide when you visit our website or when you use one of our apps.
Olivia’s Artline online shop is the data controller for personal data covered by this privacy policy.
CONTENTS
1. Our privacy statement
2. Collection and use of your personal data
3. Sharing of personal data
4. Transfer of personal data to countries outside the EU
5. How long do we store your data
6. Your rights
1. OUR DECLARATION ON PERSONAL DATA PROTECTION
It is our mission to give you a great graphics experience right from the moment you start exploring our many items until you receive your order. As part of your shopping experience with us, it is important for us to assure you that we protect and respect your privacy and treat all your personal data with care.
We process your personal data in accordance with the following principles:
1. We collect and store personal data for these main purposes:
- Processing and delivery of your order
- Customer service
- Improving your user experience
- Marketing
- Fraud prevention
- Regulatory requirements
2. We only collect data that we need for the above purposes
3. We delete your personal data when we no longer need them
4. We do not sell your data
5. We store your data securely
Below you can read more about how and why we collect and store your personal data – and who we share it with.
You can also read about how you can exercise your data protection rights, ex.how to gain insight into your personal data.
2. COLLECTION AND USE OF YOUR PERSONAL DATA
- EXECUTION OF YOUR ORDER
In order to process and execute your order, we need some information from you. When you place an order, you must therefore provide us with your name, address, e-mail, telephone number and your chosen payment method. In addition, you will of course also state which products you want to order. We use this information to complete your order, including sending an order confirmation and packing and delivering your order.
- CUSTOMER SERVICE
When you contact our customer service via email, chat or phone, etc., we record the personal data that you provide to us. Our customer service has access to all information about your order, so we can help you in the best possible way if you have questions about your order status, or if you want to return an item, eg via a return portal. Our customer service can also see previous correspondence with you as this can help them provide you with a better service.
If you use our “Notify me” service, we use your e-mail address to notify you when a specific item is in stock again.
- IMPROVING YOUR USER EXPERIENCE
We constantly strive to give you the very best user and shopping experience on our websites. We do this in different ways, but an important part of it is to take a closer look at how you use the website and social media so we know where we can do it even better. We do this using cookie. The information about your browsing behavior enables us to improve the usability, the layout and functionality of the page as well as the overall experience of the website. We also use your browsing data to recommend you products that we think you will like.
You can read more about cookies HERE.
- MARKETING
In order to present you with the very best fashion tips, most relevant news and marketing based on your interests, we and our partners use personal data to personalize the recommendations and promotions on our websites and to present you with relevant marketing on other websites, social media and apps. For this purpose, we use information about your use of our websites and services, including your order history, previous correspondence and profile information. This information may be used in conjunction with other information that you have provided to our business partners or that our business partners have collected themselves, including through cookies, which they use when you visit our websites. Read more about the cookies used when you visit our website, HERE.
You can always object to our processing of your personal data for direct marketing purposes, including profiling, by using our contact form, which you will find HERE.
Below you can read more about how we personalize our marketing to customer club members, users of our apps and through marketing cookies.
- IN CUSTOMER CLUBS
If you have signed up for our customer club, we use information about you to be able to send you newsletters with offers, information about new product and guides, etc. based on your preferences. You can read more about this in the specific terms and conditions as well as the privacy policy for the customer club, which you can find HERE.
- OUR APPS
In our apps, you can choose to receive push notifications about campaigns etc. From us.
If you have activated location services on your mobile phone, we may use this information to send you push notifications when you are near one of our stores.
You can deactivate the notifications and location services in the settings on your mobile phone at any time.
- COOKIE-BASED MARKETING
Some of our marketing activities are based on cookies. The marketing cookies that we use collect, among other things. information about your style and size preferences, device ID, geolocation based on your IP address and your general browsing behavior on our website. Our marketing cookies also track which advertisements you have already seen, how many times you have seen them, and whether you have clicked on any of the advertisements and whether you have ordered the product subsequently. In addition, some of these cookies may also track you when you visit other websites or social media.
We use this information to target the recommendations and promotions on our websites and to show you relevant marketing on other websites such as social media and price comparison portals as well as in other applications. For example, if you have looked at a pair of jeans on our webshop, we can use marketing cookies to show you ads with these jeans or similar products on your news feed on social media.
In connection with marketing initiatives, information collected via cookies may be combined with your order history, previous correspondence and other information that you have provided to us.
MY ACCOUNT
If you choose to create a personal customer account (My Account), please provide us with your name and email address. You can also choose to give us your phone number and address.
- My Account gives you an overview of your shopping cart and your order history.
- You can update your information or delete your account at any time by logging in.
PREVENTION OF SCAM
The information you provide to us when you make a purchase on our website may be used in connection with the prevention and investigation of suspected fraud. In this connection, we may also receive additional information from our payment solution providers.
REGULATORY REQUIREMENTS
We store your personal data to comply with various legal requirements, e.g. accounting rules.
LEGAL BASIS FOR COLLECTING AND USING YOUR PERSONAL DATA
We collect and use your personal data on the following legal basis:
1. Our fulfillment of a contract, cf. GDPR art. 6, 1 (b)
- Fulfillment of your order
2. Our legitimate interests, cf. GDPR art. 6, 1 (f)
- Customer service
- Improving your user experience
- Fraud prevention and investigation
- Analysis, user experience and optimization based on cookies
3. Your consent, cf. GDPR art. 6, 1 (a)
- Customer clubs
- My account
- Marketing through push notifications in our apps
- Cookie-based marketing
4. Our legal obligations, cf. GDPR art. 6, 1 (c)
- Regulatory requirements
3. SHARING OF PERSONAL DATA
To offer you our various services, we share personal data with our partners. We only share personal data when this is legal, and all our partners are obliged to process your personal data securely. Some of our partners are “data controllers” and others are “data processors”.
DATA RESPONSIBLE
The affiliates described in this section are data controllers, which means they are directly responsible for the processing of your data. We only share personal data with these partners to the extent necessary for them to provide their service, such as shipping a package.
When you complete an order, your payment will be handled by our payment solution partners and your order will be sent to our warehouse partner. Some of our payment solution partners is only Jyske bank. To offer these payment solutions, we pass on certain information, including your contact information and order information, so that the payment solution provider can assess whether you can be offered their service and adapt the payment options. You can find more information about these providers as well as their terms and privacy policies on their websites.
Subsequently, when your order is packed and ready for shipment, we will pass on your name, address, e-mail and telephone number to our delivery partners, who will complete the delivery.
For marketing purposes, we may also share non-reversible and encrypted (hashed) data about you and your use of our websites and services with our affiliates, who may combine this data with other information about you that you have provided to them directly or which they themselves have collected. We also share information about your IP address and order information with our “affiliate marketing” partners in order to settle commissions for their referral to our webshops.
DATA PROCESSORS
The business partners described in this section are data processors, which means that they may only process personal data on our behalf and in accordance with our instructions.
Our payment solution partner Adyen processes your payments as a data processor. Your specific payment information is sent directly to Adyen, where it is processed and stored in a highly secure environment in accordance with legal standards.
Thus, we have various technical service providers who process your personal data when they have access to our databases or store personal data in their applications on our behalf. These service providers include hosting providers, website platform providers and communication tool providers.
In addition, we have partners who provide various functions regarding customer service and customer feedback, including, for example, suppliers of chat functions to our website and customer satisfaction surveys, respectively.
In addition, as part of our marketing activities, we share information about our customers, including contact information, in non-reversible and encrypted (hashed) form with social media and other parties who make our ads available on their websites or in the social media news feed.
OTHER SITUATIONS WHERE WE SHARE DATA
If you are a customer club member, we also share certain personal data about you with the customer club. This is information about your orders and other activities on our webshops such as your online shopping cart and your wish list.
In addition, we share your personal data with public authorities and other parties if we are legally obliged to do so. The same applies if a court or other authority has made a decision to this effect. We also report fraud to the relevant authorities.
4. TRANSFER OF PERSONAL DATA TO COUNTRIES OUTSIDE THE EU
Some of our partners process your personal data outside the EU. In such cases, we will always ensure that your personal data remains at an adequate level of data protection. The transfer of data is ensured by the EU Commission’s standard contract provisions unless otherwise stated. Below is an overview of partners outside the EU:
- Google, USA
- Facebook, USA
In addition, some of our partners use external subcontractors (sub-processors) outside the EU. In such cases, our partner is obliged to ensure that your personal data continues to be adequately protected. For more information on these external sub-processors, please contact olivia.artline@gmail.com
5. HOW LONG DO WE STORE YOUR DATA
We only store your personal data for as long as is necessary to fulfill the purpose for which it was collected, to establish, exercise or defend legal requirements or to comply with legal requirements, ex. accounting rules in the countries in which we operate. When this is no longer the case, the information is deleted.
You can also ask us to delete personal data that we have registered about you. We will grant your request unless we are required by law to retain the information or information relevant to an imminent or pending case / dispute.
6. YOUR RIGHTS
When we collect and use your personal data, you have a number of rights.
If you want to exercise your rights, you can use our online form, which is available HERE.
You can read more about your various rights below:
RIGHT TO INSIGHT
One of your most important rights is that you can gain insight into the information that we have registered about you. If you want insight, you will receive a copy of your personal data.
RIGHT TO BE FORGOTTEN
Another important right is your right to be forgotten, ie. that you have a right to ask us to delete the information we have registered about you.
We may not be able to delete all the registered personal data, as we may be required to store certain information to comply with various legal requirements or to establish, exercise or defend legal requirements.
RIGHT TO OBJECT
You have the right to object to the processing of your personal data for special purposes. You can ex.object to the processing of your personal data for direct marketing purposes, including profiling.
RIGHT TO IMPROVEMENT
If you believe that the information, we have recorded about you is incorrect or incomplete, please let us know so that we can update your information.
RIGHT TO LIMITATION
In combination with your other rights, you can ask us to limit the use of your personal data, e.g. instead of complete deletion or during our assessment of your objection.
RIGHT TO DATA PORTABILITY
You can request us to provide the personal data that you have provided to us in a structured, commonly used and machine-readable format or to transfer the information directly to a specific recipient.
COMPLAINTS
If you have a complaint about how we process your personal data, you can always contact us at olivia.artline@gmail.com. You can also lodge a complaint with your local DATA SUPERVISORY AUTHORITY.